Les fromagères de Villequemoy

Creating a logo

DESCRIPTION
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The new owner of the French firm Les fromagères de Villequemoy (Villequemoy's cheesemakers) wanted to boost sales through branding.

I made the decision to design a logo and use it on a print support to hand it out to local tourism destinations.

The primary goal was to promote the goats' unique flower diet for milk production as well as the fascinating environment in which they were raised.
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Researching

Designing

Sketching

Presenting

Delivering

Using color codes, fonts, and shapes, I produced a version that immediately struck a chord with the customer, who decided to use it for the subsequent stage, which was to build a visual identity that would be applicable on a booklet and cheese stickers.

Results

As a result, I exceeded the client's target and enabled his business to expand, resulting in an amazing 50% increase in goat cheese sales. www.cducentre.com/adherents/les-fromageres-de-villequemoy-63b2f4191f090

Creating a logo

More work